Webinar: How to Drive Recession-Proof Customer Retention with AI

According to the Harvard Business Review, acquiring new customers costs five to 25 times more than retaining existing customers. The implications are clear: Customer retention is the key to long-term prosperity. Unfortunately, keeping loyal customers is harder than it’s ever been, as consumers have an increasing number of options in just about every industry. To better retain customers, businesses need to understand what they want and why they leave. But you don’t need to be a mind reader to accomplish this.

In this webinar, SparkCognition Product Manager, Keith Moore will demonstrate how a machine learning solution can ingest and analyze customer data to predict customer issues and complaints, as well as customers likely to churn, and recommend strategies to proactively address their needs.

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